18 August 2009

"Book It In" unveiled at congress

Christchurch, New Zealand
Adele Nash

During the recent Literature Evangelist Congress in New Zealand, a new party plan initiative for sales was officially launched. Called "Book It In," the program is somewhat similar to the system used by Tupperware and features people hosting "parties" in their homes to share the material available through literature evangelists with others.

Terry Goltz, director of Adventist Publishing for the South Pacific, says, "We expect this will enable many more in our church to have partnerships with our evangelism ministry. We hope that as the plan takes off, one or two members from each church will use it as an avenue to invite community members along-we think of it as outreach in a relaxed setting."

"Book It In" has been in the pipeline for the past three years and is now being rolled out around the Pacific. The program was piloted in the South Queensland region, with literature evangelists Wendy Kent and Angela May, along with area manager Sone Mariner, working on it.

The set up for one of the four "Book It In" parties, which feature material available from literature evangelists.

"We had a very good response to the trial and it reached a different market to the usual," says Mr Goltz. "This includes folk who aren't home during the day or aren't comfortable with letting someone into their house to sell them something."

There are four different themes for the parties: emotional and psychological; parenting and relationships; naturopathic and complementary (health); and physical and spiritual.

Mr Goltz says, "The favourite has been the naturopathic and complementary ‘party.' There's a swing in the community to health and wellbeing. Parenting has also been a popular ‘party.'"

A training session for those interested in learning how to run the parties will be held on August 24 in Sydney, with training seminars planned. Bookings for the parties have already been made in Sydney and New Zealand.

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